After almost two years and nearly twenty thousand dollars, we were in the homestretch of restoring the sign when we hit one more snag: the insurance company refused to pay on the sign’s policy, and we had to take them to court! After expenses, the settlement provided us about a quarter of what we expected. As a result, we decided to act on a suggestion made by many of the sign’s supporters, and create a “crowdfunding” campaign. If you like, you can show your support on Indiegogo. We also want to touch on a reasonable question gets asked a lot, which is why would we ask for help for a sign for a retail operation? Well, primarily because when the historic Beer Depot sign blew down in 2011, the cheaper, easier option was to simply replace it with a modern, less expensive one, but we felt obligated to preserve this local landmark. We honestly didn’t expect so many obstacles along the way, especially this last one with the insurance. We’re dedicated to getting this historic sign back up no matter what, but your support can help us here in the homestretch!

Before you do anything else, you might want to read the story of what happened to the Beer Depot sign, and why the city won’t let us restore it. If you’d like to show your support of our intention to restore the vintage Beer Depot sign, there are several things you can do. One is to simply leave a comment here sharing your thoughts. If you have a photo or other artwork featuring the sign, contact us, and we’ll tell you how to get a copy to us. We’ll be adding an image gallery soon. And we’ll also probably create a Facebook page, so stay tuned. We’re mostly trying to gauge public interest first. The appeal process with the city is a rather pricey pursuit, so we’re taking our time, and will base a final decision on public input.